GRANDMA’S MARATHON EARNS PLACE AMONG WORLD’S MOST SUSTAINABLE LARGE EVENTS Earns Highest Certification Level from Council for Responsible Sport

FOR IMMEDIATE RELEASE
Contact: Zach Schneider
Marketing & Public Relations Director
zach@grandmasmarathon.com
(218) 727-0947

GRANDMA’S MARATHON EARNS PLACE AMONG

WORLD’S MOST SUSTAINABLE LARGE EVENTS

Earns Highest Certification Level from Council for Responsible Sport

(DULUTH, MINN.) --- Grandma’s Marathon has earned the Evergreen Certification from the Council for Responsible Sport, recognizing the organization’s ongoing commitment to environmental stewardship, community impact, and responsible event management.

The Evergreen Certification is the most rigorous standard offered by the Council for Responsible Sport, requiring a demonstrated commitment to sustainability and social equity across all aspects of race planning and execution.

“We believe Grandma’s Marathon can and should inspire meaningful change, not only in our individual participants but in our community as a whole,” Marketing & Public Relations Director Zach Schneider said. “Our staff and partners have worked tirelessly to put these values of sustainability into practice within our event, and we’re excited to further ingrain these values into our organization as we look to the future.”

The race first received the Gold Certification – one level below Evergreen – two years ago, and this year received 61 of a possible 66 credits to move up to the highest certification level possible.

Grandma’s Marathon becomes only the third United States marathon to receive the Evergreen Certification, joining the Chicago and Los Angeles Marathons.

“Grandma’s Marathon once again delivered a sustainability program that felt thoughtful and genuinely rooted in place,” Council for Responsible Sport certifier Laura Sivels said. “They approached each waste stream with intention, worked closely with community partners, and tied the experience back to what makes the Lake Superior region unique.”

London and Toronto Marathons have also earned the Evergreen Certification, as have other major events such as the US Olympic Track & Field Trials, the MLB All-Star Game, and the NCAA Men’s & Women’s Final Fours.

Among the environmental efforts during the 2025 race weekend that contributed to the Evergreen Certification of Grandma’s Marathon were:

• 436,000 cups composted & 50,000 cups kept out of landfills through use of reusable cups and partnership with Hiccup

• 148,000 plastic bottles avoided by supplying racecourse water via trucks and hydrants

• 234,000 pounds of CO2 avoided by bussing participants to the start line and 382,000 pounds of CO2 voluntarily offset by participants

• 6,900 pounds of recycled plastics, cardboard, and paper

• 784 pounds of recycled plastic film and Heat Sheets

• 7,511 pounds of clothing donated and resold or recycled through a partnership with True North Goodwill

• 50 pounds of nutritional packets recycled

• 60,600 pounds of compost generated

• 237 bikes checked at free bike valet

Among the social and community efforts during the 2025 race weekend that contributed to the Evergreen Certification of Grandma’s Marathon were:

• $39.4 million estimated economic impact to Duluth and surrounding region

• $600,000 raised for official charity partners

• 737 pounds of food donated to local food shelves and community organizations

• 166 free entries through Running to Common Ground program

• 67 organizations using items in free equipment lending library

After being originally certified for the first time two years ago, organizers set an internal goal for the past two years to increase their sustainability efforts to earn the Evergreen Certification in 2025.

“It shows how quickly and meaningfully Grandma’s Marathon has integrated responsible sport principles into its planning, operations, and community engagement,” Sivels said. “The growth since their first certification reflects both dedication and a clear long-term vision to reduce impacts and enhance benefits for participants, partners, and the region.”

“On one hand, it’s mission accomplished. We’re immensely proud of this certification,” Schneider added, “but on the other hand it also needs to propel us forward. There’s more to be done in this space, and we’re looking forward to the challenge of maintaining what we’re doing while finding even more ways to help protect and serve our community.”

For any questions or interview requests, please contact Marketing & Public Relations Director Zach Schneider via phone at (218) 343-9874 or via email at zach@grandmasmarathon.com.

ABOUT THE COUNCIL FOR RESPONSIBLE SPORT The Council for Responsible Sport envisions a world in which responsibly produced sports events are the standard. Its mission is to provide objective, independent verification of event organizers’ social and environmental efforts to positively impact their communities.

Since 2007, the Council has developed and continually updated the Event Certification standards, which have been adopted by more than 250 events globally.

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ABOUT GRANDMA’S MARATHON Grandma’s Marathon began in 1977 when a group of local runners planned a scenic road race from Two Harbors to Duluth, Minnesota. After seeing just 150 registered participants that year, the marathon has now grown into the 10th largest in the United States. The race got its name from the Duluth-based group of famous Grandma’s Restaurants, the first major sponsor of the marathon. Having now added the Garry Bjorklund Half Marathon and William A. Irvin 5K, the race weekend now welcomes more than 20,000 participants to Duluth and the surrounding region each year. As the popularity of Grandma’s Marathon weekend has grown, our mission has stayed the same – to organize, promote, and deliver annual events and programs that cultivate running, educational, social, and charitable opportunities to our communities. Grandma’s Marathon-Duluth, Inc. is a 501(c)(3) tax-exempt nonprofit organization with a 10-person, full-time staff and a 17-member Board of Directors.

MLB CELEBRATES ONE YEAR OF ITS SUSTAINABILITY PARTNERSHIP WITH WM THIS EARTH DAY

Bank of America Chicago 13.1 Receives Evergreen Certification from the Council for Responsible Sport

CHICAGO – The Bank of America Chicago 13.1 and Council for Responsible Sport announced today the event earned Evergreen Certification, a recognition reserved for sporting events that demonstrate the highest possible commitment to environmental and social responsibility. The Chicago 13.1 debuted in 2022 with the vision to reimagine what running can be in Chicago, offering a weekend of health-and wellness-based activities for participants and community members on Chicago’s West Side.

“The Bank of America Chicago 13.1 is a stellar example of responsible sport,” said Aileen McManamon, lead certifier for the Council for Responsible Sport. “The Reimagine the Run model of bringing the half marathon to a vibrant but overlooked community in the city is definitely a ‘best practice’ case study.”

“Our team is humbled to receive Evergreen Certification from the Council for Responsible Sport,” said Carey Pinkowski, executive race director of the Bank of America Chicago 13.1. “The Bank of America Chicago 13.1 started out as an idea and was brought to life with the support of community members and businesses on Chicago’s West Side. We share and celebrate this accomplishment with everyone who played a role in making this event possible.”

The goal to reimagine running in Chicago has been a critical factor in the development and production of the Bank of America Chicago 13.1. To stay true to this vision, event organizers worked with community members, non-profit organizations and business on Chicago’s West Side to co-create an event experience that is meaningful, beneficial and representative of the West Side. The result is a world-class half marathon that starts and finishes in Garfield Park, the oldest park on the West Side, with a 13.1-mile course traveling through Humboldt and Douglass Parks while traversing the neighborhoods that line the boulevards connecting all three parks. Held in conjunction with the half marathon is a free Race Day Festival for participants and community members featuring a mix of entertainment, health and wellness activities and community activations.

Other examples of the event’s commitment to environmental and social responsibility include:

• Support of local businesses: Runners and spectators are encouraged to support the local economy race weekend by visiting and shopping at local businesses. In addition to this, the event prioritized working with West Side businesses, organizations and artists that supported the production of the event and served as vendors and performers during the race weekend festivals.

• Composting organic waste: Diverting waste from the landfill is a priority of the event, with compostable materials like food scraps and hydration cups collected by volunteers and picked up by The Urban Canopy, a local compost service. The finished compost was donated to Kuumba Tre-Ahm Community Garden in Garfield Park, where it nourishes the garden beds as a nutrient rich soil amendment. The community garden, named after the sixth principle of Kwanzaa and the owner’s two grandsons, is part of the Garfield Park Garden Network, a resident-led effort to enhance local green spaces and engage more community members in the local food system.

• Charity Program: Participants raised more than $150,000 on behalf of nine charity partners that are creating a positive impact on Chicago’s West Side and throughout the city. Each non-profit partner has a focus on empowering youth, advancing health equity and supporting community development.

• Offset race weekend travel: In 2023, the Bank of America 13.1 partnered with Native to provide participants with a way to offset emissions from travel to the event. Native met exhaustive environmental standards to be recognized as a certified B Corporation. All proceeds supported Native’s “From Waste to Fuel: Improving Agriculture and Livelihoods in Mexico” project.

• Incorporating community input and feedback: Event organizers hosted community engagement meetings leading up to race weekend to hear feedback and ideas directly from West Side residents. These conversations inspired the launch of the 1.31-mile Wellness Walk and youth events during race weekend to offer activities for a wider range of ages and abilities.

The Bank of America Chicago 13.1 is part of the Bank of America Chicago Distance Series, kicking off with the Shamrock Shuffle and concluding with the Chicago Marathon. The commitment to environmental and social responsibility is a key aspect of each event, with each race having received recognition from the Council for Responsible Sport. To learn more about each event’s commitment visit: shamrockshuffle.com, chicago13point1.com and chicagomarathon.com.

Road Races Can Preempt the Protests

It’s been 40 years since the running world was captivated by a Norwegian force of nature named Grete Waitz, who was 26-years-old when she took New York by storm to win the New York City Marathon for the first of nine times.

In late August of this year, another Scandinavian force of nature named Greta took New York City by storm. Sixteen-year-old Greta Thunberg, a Swede, arrived in New York on a racing yacht equipped with solar panels and underwater turbines. Her mode of transportation was intentional, as was her mission—to participate in climate protests in conjunction with the U.N. Climate Action Summit. While in North America, Greta participated in numerous other climate action protests in cities across the U.S. and Canada as well as on the Standing Rock Indian Reservation.

On November 13, Greta set sail from New York, bound for Spain and the 2019 United Nations Climate Change Conference (COP25) aboard a 48-foot catamaran (Greta refuses to fly due to the carbon emissions from air travel).

On December 11, Time Magazine named Greta Thunberg the 2019 Person of the Year, and featured her on the magazine’s cover for the second time this year. She has also appeared on the covers of GQ, i-D and Wired.

A hand-painted sign depicts 2019 Time Magazine Person of the Year, 16-year old Greta Thunberg, at a climate change demonstration in Portland, Oregon on September 20, 2019.

Why, you may wonder, have I just spent some 200 words introducing you to one of the world’s leading climate activists? It’s simple, really—so you’ll recognize Greta and her cohorts when they decide to protest at a really big (or small) road race.

And why would they do that? After all, our events are certainly not the most egregious consumers of fossil fuels, though airline travel to any big “destination race” results in significant emissions of carbon dioxide into the atmosphere. I’d say the likelihood of climate protests at road races is pretty high just because we present an attractive nuisance of sorts.

Think about it. Any event with a captive audience of thousands of participants and/or fans provides protesters of any persuasion an easy opportunity to make their point. That’s why student protestors targeted the recent Harvard vs. Yale football game to demand that their universities divest from investments in fossil fuels (they ended up delaying the start of the second half of the game by some 20 minutes). That’s why I worry about when and where, not if, climate protests will come to road racing.

So what’s a race director to do? Well, you should start by having a specific set of policies and procedures for dealing with protests about a wide variety of controversial issues or situations, and have plans in place with local authorities for managing crowds and potential violence.

And, if you haven’t done so already, do something proactive to reduce your event’s carbon footprint. Partner with your local public transportation providers to offer free or discounted transportation on race weekend to runners, volunteers and spectators. If you’re designing a new course, make it a loop rather than point-to-point route and eliminate any need to transport runners to or from the start or finish. At the very least, calculate your event’s carbon footprint—you can’t manage what you don’t measure. (The next step, of course, would be to purchase carbon offsets to mitigate the overall impact of your event.)

My point is that there are myriad initiatives you can undertake to better manage the carbon footprint of your race. I encourage you to browse the Council for Responsible Sport’s certification standards for an extensive list of things you can do, even if you have no intention of actually pursuing Council certification. Or reach out to a Council certified event to ask for advice and help—here’s a handy list for your reference.

Finally, consider signing on to the United Nation’s Sports for Climate Action Framework,  an attainable and straightforward set of five principles that include:

1. Committing to undertake systematic efforts to promote greater environmental responsibility

2. Reducing overall climate impact

3. Educating for climate action

4. Promoting sustainable and responsible consumption

5. Advocating for climate action through communication

Please, do something. And not just to preempt any potential for climate action protests at your road race. Take it from Greta, it’s the right thing to do.

Keith Peters first organized running events for students at the University of Tennessee, Martin in 1978, and was involved in producing the Cascade Run Off from 1981-93. Over the past 12 years, he has worked with scores of road races seeking verification and recognition of their efforts to become more sustainable. He is currently a board member of the Council for Responsible Sport.

Don’t Miss the Plogging Bandwagon

By Keith Peters

Back in the day, when Conley Sports was producing the Austin Marathon, and Michelle Sandquist was their “green queen,” the Conley Sports crew held regularly scheduled “trash runs” along the marathon course. The objective was to systematically pick up litter along sections of the marathon route throughout the year.

These days, the global term for trash runs is plogging, a mash-up of jogging and the Swedish term for picking up litter—plocka upp. Thanks to Swede Erik Ahlstrom, plogging became a thing in Sweden in 2016, following growing concern about plastic pollution. The term, and the event concept, quickly spread to other countries and was a PBS NewsHour feature last November.

Call it what you will, there’s no denying the fact that picking up trash along our favorite running loops is an activity that has both environmental and community goodwill benefits—especially if one takes the time to recycle or compost as much of what was gathered as possible. And it’s very popular. There are almost 42,000 posts on Instagram hashtagged #plogging, not to mention countless location-based hashtags like #ploggingusa, #ploggingukraine, etc. A quick search will also turn up numerous country- or city-specific Instagram accounts like @ploggingnorway, @ploggingnyc and @plogginglondon.

Not to be outdone by Instagram, there’s a lot of hubbub about plogging on Facebook as well. Ultrarunner and the American Trail Running Association’s Outreach & Partnership Specialist Peter Maksimow started the Facebook Group Pikes Peak Ploggers to clean up the area around Pikes Peak. Group members collect trash and recycling, post pictures to the group page, and can earn prizes like plogging bags, socks, shirts, etc. Maksimow’s is a small (35 members) but active and growing group, with an average of seven posts to the FB group page every day. Of course, there are umpteen other plogging pages and mentions on Facebook.

Peter Maksimow with trash collected during the Del Norte Trails Showcase

Community cleanup promoted by the Barr Trail Mountain Race

In researching this column, the closest I came to finding an organizational champion for plogging in the USA is Keep America Beautiful. And they’re definitely more of an advocate than organizer. In fact, I’d liken plogging to the Runner’s World fun runs in the late 1970s—very low-key and grassroots, free, and uncomplicated by worries about insurance and/or liability.

Of course, the grassroots activity of picking up litter isn’t new, nor is it unique to the running world. Perhaps, the granddaddy of all 21st century litter pick up campaigns is Litterati, an online community dedicated to identifying, mapping and collecting the world’s litter. With 2,350,136 (and counting) pieces of litter geotagged on its website since 2012, and nearly 22,000 followers of @litterati and 233,719 (and counting) pictures tagged #litterati on Instagram, there’s no denying the involvement and passion that an inspired campaign can generate.

Poke around online and see what you find. Don’t expect to find a plogging how-to manual via google search, but I’m pretty sure you’ll be inspired to go out and pick something up on your next run. Maybe you’ll even start a plogging group or event of your own. Please let me know if you do.

Keith Peters first organized running events for students at the University of Tennessee, Martin in 1978, and was involved in producing the Cascade Run Off from 1981-93. For the past 11 years, he has worked with scores of road races seeking verification of their efforts to become more sustainable. He is currently a board member of the Council for Responsible Sport. Working on this column has inspired him to be more diligent picking up litter while out on the streets and trails of Portland, Oregon. Look for proof @pdxpixbykp on Instagram.

BANK OF AMERICA CHICAGO MARATHON AND SHEDD AQUARIUM TEAM UP TO MAKE STRIDES IN REDUCING SINGLE-USE PLASTICS

September 18, 2018, CHICAGO – The Bank of America Chicago Marathon is partnering with Chicago’s Shedd Aquarium to take on the issue of reducing single-use plastic pollution by joining the aquarium’s Shedd the Straw initiative for the 2018 Chicago Marathon on October 7. The partnership aims to reduce plastic use and encourage more sustainable alternatives for marathon participants, vendors and hotel and restaurant partners.

This sustainability initiative is designed to help protect water systems and the animals that live in them by highlighting the dangers single-use plastic straws pose to aquatic life and will provide an educational awareness to the many runners and partners that support the race.

One way the organizations hope to make an impact is by asking all Chicago Marathon hotel partners, restaurants and vendors to join the aquarium’s Shedd the Straw initiative for race weekend and hopefully, permanently. Participation involves serving straws only upon request and switching to compostable options such as paper straws. The aquarium asks that participating businesses retain some plastic straws on site for anyone who might still require one.

The cause encourages people who don’t require a plastic straw to consider using a more environmentally friendly alternative or ditching the straw entirely. Information will be available race weekend at the Abbott Health & Fitness Expo, encouraging race participants, spectators and fans of the sport to learn more about Shedd the Straw.

“Our partnership with Shedd Aquarium is an exciting next step in the growth of our sustainability program,” said Bank of America Chicago Marathon Executive Race Director Carey Pinkowski. “It’s rewarding to see the enthusiasm our runners, volunteers and event partners have to make the marathon and their own communities as sustainable as possible. We hope everyone will join us race weekend as we Shedd the Straw.”

Straws are one of the top 10 most common items found in beach clean-ups across the Great Lakes, and are part of the 11 million pounds of plastic waste that enter Lake Michigan each year– the equivalent of 100 Olympic-sized swimming pools. Because plastics cannot biodegrade, they simply break down into smaller pieces over time and endanger wildlife that might accidentally ingest the plastic or become entangled in it. Plastic bags and bottles are additional offenders, which can easily be replaced with more sustainable, reusable alternatives.

“Small changes like ‘Shedding the Straw’ or finding alternatives to common single-use plastics can turn into big solutions for the health of our lakes, rivers and oceans,” said Cheryl Mell, Senior Vice President, Conservation Partnerships and Programs. “We are proud to be a resource for the Chicago Marathon and to inspire racers and spectators alike to reduce our collective plastic footprint.”

The aquarium’s Shedd the Straw initiative began last year on Earth Day, when Shedd Aquarium launched its campaign encouraging people to switch from single-use plastic straws to reusable or biodegradable alternatives. Since then, more than 160 local restaurants have signed onto the cause, as well as larger organizations like the Chicago White Sox and Loews Chicago Hotels.

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ABOUT BANK OF AMERICA CHICAGO MARATHON In its 41st year on Sunday, October 7, the Bank of America Chicago Marathon welcomes thousands of runners from more than 100 countries and all 50 states, including a world-class elite field, top regional and Masters runners, race veterans, debut marathoners and charity runners. The race’s iconic course takes runners through 29 vibrant neighborhoods on an architectural and cultural tour of Chicago. Annually, an estimated 1.7 million spectators line the streets cheering on more than 40,000 runners from the start line to the final stretch down Columbus Drive. As a result of the race’s national and international draw, the Chicago Marathon assists in raising millions of dollars for a variety of charitable causes while generating $282 million in annual economic impact to its host city. The 2018 Bank of America Chicago Marathon, a member of the Abbott World Marathon Majors, will start and finish in Grant Park beginning at 7:30 a.m. on Sunday, October 7. In advance of the race, a two-day Abbott Health & Fitness Expo will be held at McCormick Place Convention Center on Friday, October 5, and Saturday, October 6. For more information about the event and how to get involved, go to chicagomarathon.com.

ABOUT SHEDD AQUARIUM The John G. Shedd Aquarium in Chicago sparks compassion, curiosity and conservation for the aquatic animal world. Home to 32,000 aquatic animals representing 1,500 species of fishes, reptiles, amphibians, invertebrates, birds and mammals from waters around the globe, Shedd is a recognized leader in animal care, conservation education and research. An accredited member of the Association of Zoos & Aquariums (AZA) and the first U.S. aquarium to be awarded the Humane Conservation™ certification mark for the care and welfare of its animals by American Humane. The organization is an affiliate of the Smithsonian Institute, and is supported by the people of Chicago, the State of Illinois and the Chicago Park District. More information is available at www.sheddaquarium.org.