TD Beach to Beacon 10K Earns Silver Certification


For 15 years, Olympic Gold Medalist Joan Benoit Samuelson and the small community of Cape Elizabeth, Maine, have hosted a world-class road race. And for 15 years, sustainability has been a watchword of event organizers — Joanie wouldn’t have it any other way.


This year, with the help of Athletes for a Fit Planet,  event organizers earned 45 of 51 possible certification credits applied for by diverting 67 percent of the event’s waste from the landfill, calculating the carbon footprints of race operations (4.3 U.S. tons) and participant travel (223 U.S. tons), eliminating all pre-race printed marketing materials, and providing locally produced food and beverages to runners, just to name a few of the event’s sustainability initiatives.


Beach to Beacon’s focus on sustainability includes both environmental and social practices, which in 2012 came together through an innovative program that worked with a local nonprofit to recycle nearly 5,500 plastic bottles from the race and donate the money to the race’s official charity, the Center for Grieving Children. Continue reading

December 27th, 2012 | | Community Legacy, Resource Management

Old Bill’s Fun Run Achieves Silver ReSport Certification … and Raises $8.35 Million!


My friend Melissa Turley is as involved in the Jackson Hole community as anyone I know. She’s running for Teton County Commissioner (results later today), and has been a Jackson Town Councilor since 2006. Here’s what she has to say about Old Bill’s:


“For me, Old Bill’s Fun Run is the event that defines our Jackson Hole community. Since 1997, Old Bill’s Fun Run has raised more than $82 million for local organizations. Nearly every year, more donors sign up, and more money is raised – growing from $1.8M in 1997 to an incredible $7.75M in 2011.


Old Bill’s is an event that draws a quarter of our valley’s population, from young to old, Olympic athletes, elected leaders and teens running in kayaks. It’s an event where everyone is happy to be there. It feels good to gather with our friends and neighbors, and it feels great to support our favorite nonprofits.


Participating in Old Bill’s Fun Run affirms for me how precious our community is. We are blessed to be surrounded by such fabulous natural beauty, but what makes Jackson Hole the place I want to raise my son are the 4,000 people I joined on the Town Square for Old Bill’s. To run, walk, volunteer, sing, compete, distribute, demonstrate and more than anything, to connect with our friends and neighbors.”


Great thoughts, Melissa, only you missed one thing: To the list of all the ways Old Bill’s and the Community Foundation of Jackson Hole play a leadership role in the community, you can now add sustainability.


Yes, it’s official, this unique Jackson Hole fundraiser has become the first sporting event in Wyoming to have its socially and environmentally responsible event production practices validated by the Council for Responsible Sport. The complete press release can be viewed here.

November 6th, 2012 | | Community Legacy

Clif Bar Family Foundation Grant Will Benefit Small Events


Thanks to a very generous $2500 grant from the Clif Bar Family Foundation, the Council for Responsible Sport will be able to waive the ReSport Certification application fees for five small events in 2013.


While we have had success working with many large running events and triathlons, we have found that a lot of grassroots events – whose reason for being is to raise funds for a community-based cause or local charity – would like to pursue ReSport Certification, but decide not to so they can maximize contributions to the event beneficiary. So we went to the Clif Bar Family Foundation and applied for a grant, which was recently approved!


The Clif Bar Family Foundation grant is intended to help us bridge the gap between what we must charge for ReSport Certification and the fees that small event organizers are willing and able to pay. We typically charge events with fewer than 1,000 participants $500 to become ReSport Certified, which is valid for two years. Thus, the $2,500 grant will underwrite the certification application fees for five small events next year. The only expense the events will occur will be any out of pocket transportation or lodging expenses for the person assigned to observe the event’s efforts on race day; we try to assign local evaluators whenever possible.


The application for ReSport Certification fee waiver is available here as an online form. Submission deadline is Friday, November 30, 2012.


Please note: Small event organizers are encouraged to become familiar with the ReSport Certification application process and standards for certification, and should not apply for a fee waiver without confidence that at least basic ReSport Certification will be achieved.


For more information, please contact Keith Peters at 307-690-6803 or Keith [at] CouncilForResponsibleSport [dot] org.

October 29th, 2012 | | News & Views

TrackTown12 Gets Gold!

The Local Organizing Committee of the recent 2012 U.S. Olympic Trials – Track & Field (aka TrackTown12) has earned Gold ReSport Certification for their socially and environmentally responsible initiatives. In doing so, TrackTown12 also helped the Council pilot new ReSport Certification standards for multi-day events.


Congratulations and thanks!


They have also stated a commitment to pursue Evergreen ReSport Certification for all future events, including the NCAA Championships in 2013 and 2014 and the IAAF World Junior Championships in 2014. Talk about not resting on your laurels.


Early on in the planning for the 2012 U.S. Olympic Trials – Track & Field, the theme We Can! was developed for all consumer-facing communications. From Zero Waste table tents to the public service announcement that ran regularly on the Hayward Field Video Scoreboard, We Can! served as a constant reminder that TrackTown12 success depended greatly on everyone’s participation in the sustainability efforts. Athletes, volunteers and fans embraced the message wholeheartedly.


Two words sum up the TrackTown12 effort: They Did!


A PDF of the press release announcing Gold ReSport Certification can found here. And a PDF of TrackTown12’s Sustainability Report can be found here.

White House Hosting Sports and Sustainability Forum

Big news: the Council for Responsible Sport has been invited to participate in a White House discussion on sports and sustainability! According to the invitation, this event, scheduled for Thursday, July 19th, will “celebrate the sports industry’s success in adopting more sustainable practices,” and the conversation will “focus on the economic and environmental benefits of greening the sports industry.”


While meeting attendees will primarily represent professional sports teams and venues, we’re pleased and honored that the Council has been offered a seat at the “table.”


Expect to hear a lot more about the state of sustainable sport over the next couple of weeks. I’ll be going from Washington DC to London for the Beyond Sport Summit, which will be followed immediately by what are being touted as the greenest Olympic Games to date.


Stay tuned for news from the DC Sports and Sustainability Forum and the Beyond Sport Summit.


July 15th, 2012 | | News & Views