First certified in 2011, the 2013 Cincinnati Flying Pig Marathon handily improved in many areas of its social and environmental efforts as it sought Council for Responsible Sport re-certification. In 2013 the amount of trash generated was down 33 percent, while recycling increased 53 percent from last year. These efforts amounted to a 65 percent waste diversion rate from the landfill!
The list of initiatives taken on by Flying Pig organizers was long this year. For example, in a new partnership with Cincinnati Metro, the race was able to offer an option for families and friends to cheer on their runners anywhere on the race course with a special day pass. Used vinyl banners were donated to Matthew 25 Ministries where they will be put to great reuse as waterproof and shade-giving shelter materials where needed around the world. Used Tyvek race bibs were handmade into reusable tote bags!
“Greening is a huge undertaking for an event our size, but that’s what also makes it so very important,” said Iris Simpson Bush, Flying Pig’s executive director. “We are committed to doing it as best we can and many local organizations are now looking to us for suggestions and guidance. We so appreciate and value the cooperation and support of our committee, participants and the community at large.”
These are just a few examples of all the thoughtful planning that went into ‘greening the pig’ this year. For more comments and to learn about more initiatives, please refer to the downloadable PDF press release here and also see the ‘Greening the Pig’ website here.
The Utica Boilermaker 15k took place yesterday in Utica, New York. Among the many sustainability initiatives implemented over race weekend, this one stands out as a very creative solution to what to with leftover food that cannot be donated to relief agencies. I’ll let Boilermaker’s sustainability guru Paul Macenroe tell the story:
It is now almost 4 in the afternoon and I just got back from the Utica Zoo and had the best experience of my sustainability career. I took 207 pounds of cut up fruit to the zoo, plus 5 extra bags of ice. Apparently on hot days they mix the food with ice to give it texture and to improve hydration (who knew they would have taken all of our leftover ice).
We dropped off most of the food in the kitchen and took an assortment with us to the Children’s Zoo with a Zoo Educator and some animals and set up an education event.
Several hundred children and adults stopped by. I did a short talk on sustainability and why the Boilermaker was donating food to the zoo. Since it has already been cut up it can not be given to humans (food Banks, etc.) One enterprising 7 year old said we could compost the fruit. I said yes but wouldn’t it be better to feed it to the animals first before we put it on the zoo’s compost pile. That way we get two uses for it. She agreed.
The kids had a chance to feed some of the animals the food. The zoo educator talked about the animals and the kids were able to pet and feed them.
We were there for about an hour and half.
Out of town Boilermaker runners and their families made up a large contingent of this crowd. My favorite quote was from one father of three from Erie, PA. He said at every turn I love this race more and more. You amaze me with your total inclusiveness.
This feel good story was also covered by local Utica TV station WKTV.
As you can see in the photo above, the folks in Bethesda, Maryland take their dodgeball seriously. Dodging Diabetes organizers Anna Tiedeman Irwin and Elizabeth Kramer take the idea of staging a sustainable sports event seriously as well.
In a press release issued last week, Anna and Elizabeth had this to say about their pursuit of ReSport Certification:
“Dodging Diabetes has always, and will always be about knocking out diabetes for good,” said Dodging Diabetes Founder Anna Tiedeman Irwin. “But this year we realized we could be sustainable, too, while having a great time for a good cause. We think it is the right thing to do and we’re glad our community of dodgeballers agrees.”
“We hope that in working with the Council to obtain our certification we’ll inspire other nontraditional event organizers to pursue their own certifications,” said co-founder Elizabeth Kramer. Continue reading
In today’s press release announcing the Marine Corps Marathon’s achievement of Silver CRS Certification, the headline read: Sustainable innovations abound at the 2011 Marine Corps Marathon.
From the Nissan Leaf pace car, to working with PriorLife to give outdated banners a second life as useful race merchandise, to recycling Heatsheets, the Marine Corps Marathon has truly delivered on the promise of sustainable innovation.
Another innovation at this year’s event was the recyclable box of FitFul™ food supplied to every finisher (pictured above). Full of all natural, healthy snacks including Organic Multi Seed Crackers, Organic Chocolate, Wild Garden Hummus and a Dole Fruit Cup, The FitFul box delivered healthful post-race nutrition in a recyclable box. Continue reading
Last weekend, we attended the annual Road Race Management Race Directors’ Meeting in Hollywood, Florida. From a marketing standpoint, it was our coming out party; after four years of working with events on a one-on-one basis, often just by e-mail and phone, we were finally able to get up close and personal with our peeps.
In addition to the social benefits of the RRM meeting, our objective was to launch our stakeholder review effort for v3.0 of our certification standards. Slated to go into effect on January 1, 2012, v3.0 standards will address the areas of Waste, Climate & Energy, Procurement & Sourcing, Community Impact, Healthy Lifestyle, Community Involvement, Inclusion, Innovation and Expos.
Public comment is welcome and open until Thanksgiving. If you’d like to participate, please drop our Managing Director, Catherine Humblet, an e-mail request for the stakeholder review packet of materials: Catherine [at] CouncilForResponsibleSport [dot] org. Continue reading