TD Beach to Beacon 10K Road Race Earns Prestigious ‘Evergreen’ Status from the Council for Responsible Sport

December 12, 2016– The TD Beach to Beacon 10K Road Race has earned the top-level Evergreen Certification for its sustainability efforts and achievements from the Council for Responsible Sport. The road race achieved Silver Certification in 2012 and Gold Certification in 2014 before reaching the Evergreen level this year by implementing 57 of 61 best practice standards.

The awarding of the Evergreen Certification followed a rigorous review of the TD Beach to Beacon’s environmental and social sustainability programs at the 2016 race in August, which ranged from comprehensive recycling to measuring and reducing carbon emissions to raising money for charities.

“This is truly a shining achievement for the TD Beach to Beacon,” said race founder and running icon Joan Benoit Samuelson, a lifelong Mainer and committed environmentalist who won gold at the 1984 Olympics. “Achieving evergreen status is a testament to the dedication of our race Organizing Committee plus the hard work of Bruce Rayner and his team at our sustainability consulting partner, Athletes for a Fit Planet. The TD Beach to Beacon has built a reputation as an event that cares about the planet and about each other – it’s so rewarding to see those efforts affirmed.”

Five key areas of achievement at the 2016 TD Beach to Beacon included:

  • Qualified as a ‘zero waste’ event by diverting 90 percent of all waste generated from going to the landfill through compost and recycling efforts.
  • Offset the 5.6 ton ‘carbon footprint’ of event operations through Native Energy, making the event carbon neutral (not including participant travel).
  • Redeemable bottles were sorted separately and sent to CLYNK for recycling, sending the proceeds from the deposits redemption to the 2016 race charity, My Place Teen Center.
  • 240 participants, volunteers and spectators utilized a bike valet service stationed at the finish area. Runners who used the service were provided with a shuttle to the start of the race.
  • Finishers t-shirts provided by Nike were made from polyester made from recycled plastic, helping to close the loop on waste created at events while reducing demand for harvesting new materials.

The full press release about the Evergreen certification is here and even more about the TD Beach to Beacon’s responsible sport practices is here.

SCOTIABANK VANCOUVER HALF-MARATHON AND 5K EARNS GOLD

Newly Certified at the Gold level by the Council for Responsible Sport, the run surpassed its sustainability goals

The Council is pleased to announce that the Scotiabank Vancouver Half-Marathon and 5K once again proved its commitment to producing a world-class event that showcases the city of Vancouver in a socially and environmentally responsible way. The 2015 event has been awarded a Gold level certification, making it the only event in Canada to earn the designation. The event had previously earned a silver level certification in 2013.

“We are thrilled to have been awarded this designation”, said Operations Director Tom Skinner. “Our staff and volunteers have worked tirelessly over the years to achieve this goal. We can all feel proud that we are doing our very best for the environment. We feel that we have set the bar high for other events in the region and across Canada.”

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A volunteer helps runners sort their waste properly at the 2015 Scotiabank Vancouver Half Marathon and 5K

Earning 50 out of 50 of the certification credits it applied for, here are some highlights from the 2015 Scotiabank Vancouver Half Marathon and 5K certification effort:

Waste Diversion Highlights

  • 98% of waste diverted from the landfill over two days at the Expo and Race Day
  • More than 600kg of composted waste and 300kg of cardboard/paper
  • 350kg of food donated to Quest Food Exchange
  • Only 56kg of garbage was produced by an event hosting 6,000 runners
  • Participants brought hard-to-recycle items (batteries, light bulbs, etc) from home to be recycled

Carbon Footprint and Offsets

  • All electrical energy use at the event expo was offset by purchasing renewable energy from Bullfrog Power
  • Almost 30% of the event’s operational power came from solar and bike power, covering the majority of the Finish Area’s power needs
  • Carbon footprint of event calculated at 5.03 tonnes, 100% of which is being offset through Offsetters.ca carbon credits, making the event carbon neutral
  • A new bike valet increased the number of participants who rode their bikes to Stanley Park

Procurement

  • 100% of food purchased for the event was either from local businesses or sustainably produced (e.g. organic bananas)
  • A majority of services and supplies procured came from locally owned businesses

Participants all received a Virtual Event Bag, to cut down on waste from paper flyers and handouts

Organizers don’t plan to rest on their laurels, however, and have already considered how they can improve for the June 26, 2016 race. Plans for 2016 include:

  • Additional recycling and compost stations to be added to the finish area
  • On-course waste diversion at Water Stations to be simplified with improved signage and infrastructure
  • On-course water bottle refill stations will be expanded to reduce reliance on paper cups
  • Supply orders will be further refined to reduce packaging waste, thanks to data collected at 2014 and 2015 events

Read the full press here and join the Council in congratulating the Scotiabank Vancouver Half Marathon and 5K on a job very well done.

2015 Waste Management Phoenix Open Earns Evergreen, Highest Possible Certification Offered by the Council

Evergreen is the highest level of certification we offer at the Council for Responsible Sport. It’s very difficult to achieve. We created it to inspire and challenge events not only to reach industry best practice standards, but to actively better them. To earn Evergreen, an event needs to reach ninety percent or more of all the possible credits offered in our system—they pretty much need to do it all. For the first time since the debut of the version 4 standards (2012), Evergreen has been achieved!

“We took our sustainability efforts at the Waste Management Phoenix Open to a whole new level this year, and it showed in the results,” said Michele Grossman, managing principal for Waste Management Sustainability Services. “We continue to advance our efforts year after year to show the sporting world – and the rest of the world – that “green” is possible.”

Grossman’s quote represents the essence of Evergreen—striving for example-setting excellence and doing the work to back it up. Here are some of the highlights from the 2015 WMPO certification effort;

  • The WMPO is a zero waste event. It earned UL Environment’s highest landfill diversion rate designation, ‘Zero Waste to Landfill Operations’, with just 10% incineration with energy recovery in 2015.
  • The WMPO Water Campaign, a water conservation initiative in collaboration with Change the Course, raised funds to restore 35 million gallons of water to the Colorado River Basin and Verde River.
  • More than 30,000 pounds of unused, perishable food from the tournament was donated to charities including Waste Not Perishable Food Rescue & Delivery and Church on the Street.
  • Along with Habitat for Humanity ReStore locations, captured and donated 25,239 pounds of tournament materials and 682 pounds of vinyl fence signage, most of which Waste Management had reused outdoors since the 2010 event
  • The fifth annual ‘GREEN OUT’ on Saturday, January 31st raised $75,000 for three environmental non-profit organizations. For every person who wore GREEN to the tournament, Waste Management and the Thunderbirds donated ‘green’ to Arizona Recycling Coalition, the Arizona Chapter of Solid Waste Association of North America (SWANA) and Bonneville Environmental Foundation for the Change the Course WM Phoenix Open Water Campaign. Each organization received $25,000.

For even more detail about the outstanding efforts and results from the organizers of the WMPO, you can read an article on business wire about it here, or check out the official 2015 WMPO Sustainability Report. A nice video summarizing efforts can be found here.

The Council offers our sincere congratulations and gratitude to the WMPO for leading the way with an example for events everywhere of what it means and looks like to be a responsible event in the 21st century!

Local food, waste prevention and more earn Eversource Hartford Marathon and Half Marathon Gold Certification

The Hartford Marathon Foundation, producer of the Eversource Hartford Marathon and Half Marathon, has earned Gold Level certification by the Council for Responsible Sport (Council) for its social and environmental sustainability initiatives. This is the second certification for the event, held October 11, 2014— the first was in 2008.

“The continuation of our valuable partnership with Eversource will help further sustainability efforts and support the event’s positive impact on local communities, charities and participants,” said Beth Shluger, CEO of the Hartford Marathon Foundation and Race Director of the Eversource Hartford Marathon and Half Marathon.

40ftBubbler

2014 marked the 8th year of the now infamous 40-ft water bubbler at the finish line of the Hartford Marathon and Half Marathon

Some highlights from the event sustainability initiatives included:

  • Single-use plastic water bottles were eliminated from the event entirely and instead runners were given reusable bottles. In addition, athletes were given the opportunity to drink from a 40-ft long waste-free water bubbler at the finish line.
  • 2,500 youth participated in the Hartford Marathon Foundation’s FitKids program including a one-mile fun run and healthy training skills camp.
  • 70 percent of the food served was from local producers or organic sources, including apple crisp made by local technical high school students.
  • 37 athletes with disabilities completed the marathon, half marathon or 5k.
  • The event neutralized its contribution to climate change by purchasing verified carbon dioxide emission offsets from Native Energy.

To see the full press release with more information about the certification effort, click here, or view the event sustainability infographic here. The Council offers its congratulations to the Hartford Marathon Foundation for setting out with a bold plan to be a leader in the movement towards more responsible sport and for delivering so thoroughly on its commitments, as proven by this most recent Gold Level Certification.

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Local youth weigh and record compost at the 2014 Hartford Marathon Foundation’s FitKids event. 2,500 youth joined in, learning healthy lifestyle and fitness skills.

 

TD Beach to Beacon 10K Road Race Earns Gold for Greening Efforts

Volunteers help achieve 85% waste diversion by sorting discards into the proper bins at the 2014 TD Beach to Beacon 10k

The TD Beach to Beacon 10k Road Race has achieved Gold Level Certification from the Council for Responsible Sport for its August 2, 2014 event in Cape Elizabeth, Maine. First achieving Silver status in 2012, organizers worked to improve programs and successfully expanded the social and environmental performance to earn Gold Level for the 2014 event.

“This honor truly is a shining achievement for the TD Beach to Beacon,” said race founder Joan Benoit Samuelson, who won gold at the first women’s Olympic Marathon in 1984. “Thanks to Fairchild Semiconductor, the sponsor of our greening program, as well as the hard work of Bruce Rayner at our green consulting partner, Athletes for a Fit Planet, the race has built a strong record of commitment to the environment – it‟s great to see those efforts affirmed.”

Here are some highlights from the certification effort:

  • Achieved an 85 percent waste diversion rate, meaning only 15 percent of waste generated at the event ended up being sent to the landfill.
  • The carbon footprint of event operations was offset to neutralize the event’s contribution to climate changing greenhouse gas emissions through activities like electricity use and travel.
  • Redeemable bottles were sorted separately and sent to CLYNK for recycling, sending the proceeds from the deposits redemption to the 2014 race charity, Rippleffect.
  • More than 100 participants utilized a bike valet service stationed at the finish line so that they could park their bikes safely and take a free shuttle to the start of the race.

See the full press release here, and read more about the ‘greening’ of the Beach to Beacon 10k here. Congratulations to the TD Beach to Beacon 10k!


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